grapes - Travels for Taste

Interview with Pune’s leading Fruit Wine Manufacturer

June 17, 2013 by manjirichitnis 5 Comments

It was on a hot summer evening at home in Pune when dad and I had some Strawberry wine while watching the IPL. Baba told me about how he came to procure the wine one evening at a promotion at a Club in Pune. A wine made in Pune and that too made with strawberries, how very interesting…Lucky for me I managed to get in touch with the man behind the business who strives to establish a wine culture in Pune, sink your teeth into the chat we had at his bungalow in the heart of the old part of Pune City, the Peths as they are called.

Mr. Akkalpit Prabhune spared some time from his busy schedule to share his story.

This young entrepreneur who manages a full-time career in IT makes time for channelling his creativity and passion into promoting his fruity wines. He lets is in on how his passion and vision to introduce a culture of wine drinking using local fruits led to the creation of Rhythm Wines.

MJ: What is the difference between fruit wines and regular grape wines, the composition, etc?

AP: Fruit wine is basically wine made from fruits other than grapes. The quality of any wine is determined by the fruit used. Some of the Indian fruits which are suitable for Indian climate and soil which lend a natural aroma & flavor to fruits wines like strawberries, grapes, and kiwis are good candidates to make a fruit wine. Fruit wines are lighter and fruitier as compared to grape wines so consumers new to wines can easily appreciate these wines.

”Wines are palate cleansers. Every Bite is a new bite.’’

MJ: Is the technology for making fruit wines different than that used for grape wines?

AP: There is no difference in the process of making fruit wines and grape wine. So there is not much difference in technology. Generally based on the fruits used the crushing equipment will need to modify but after juicing is done the process is absolutely same as grape wine. The advantage with fruit wines is that they require very less time to mature, within 6 months they can be bottled. This also ensures that the machinery is in use throughout the year.

MJ: Why the name Rhythm Wines? (My personal favourite question!)

AP: Sipping wine listening while listening to music is ideal is it not? It lightens us, sets the mood for a pleasant meal, like a perfect set of musical notes with Rhythm…

MJ: What inspired you to get into this business?

AP: I have travelled a lot and have savoured various amazing wines in the course of my travels and I wanted to create wines using local fruits which would help establish a culture of appreciating fruit wines amongst people used to the local flavours and cuisine. Breaking the elitist view towards wine consumption and expanding the market being part of my mission. After studying the existing scenario of the wine industry and understanding the importance of fruit wines, I started Rhythm winery in Pune City, Maharashtra with My partner, Mr. Gulu Jagtianey, in 2010, and has successfully made wines from pineapple and strawberry. We received a very good response for our wines in many wine festivals and received demands for wines from apples, peaches, and Strawberry. The Strawberry variant has just been launched in Pune and Mumbai markets and received great appreciation.

”Our mission is to offer the best variety of tropical fruit wines suited perfectly to Indian palate and food. We strongly believe that excellent wines are made only from quality fruits which are best suited to local climatic and soil conditions’’

MJ: Where is the bottling plant located?

AP: Rhythm winery is located outskirts of Pune on way to Khadakwasla, Narhe Gaon; It has an existing capacity of about 25000 liters of wine a year. It is proposed to increase this capacity to 50000 liters soon.

MJ: Where are the strawberries you use sourced from?

AP: Strawberry comes from a world-famous region of Panchgani in Maharashtra. Strawberry varieties we use for wine manufacturing, a blend of ‘kamaroza’ and ‘sweet Charlie’.

MJ: How do you ensure uniformity in the quality of fruits used? As most of the grape wineries have their own grape farms.

AP: We also have contract farming for our fruits. We use specific varieties of strawberries and pineapples.

MJ: Who is the master brewer that you work with?

AP: His name is Dominique Revard and he is a Canadian fruit wine expert who lends his years of experience and expertise to our business.

MJ: Grape wines have just managed to find a foothold in India. Do you think the Indian Consumers will give the same preference to fruit wines as with Grape wines? What is the scope these wines have in India?

AP: It’s easier for local flavours to be appreciated by people, hence we believe that consumers will find it easier to appreciate wines made using strawberries and pineapples as they would be able to identify easily with these fruits vis-avis posh varieties of grapes. Besides Indian Cuisine is high on flavour, spices and our light-bodied, fruity wines pair well with Indian food.

MJ: How did you gauge the commercial viability of manufacturing fruit wines?

AP: It is a new concept, hence before manufacturing wines from any fruit, many variants are created and tested at all stages of wines. Rhythm winery has done extensive R&D on different fruits and then ventured into pineapple and strawberry. Generally, fruit wines are not manufactured on a very large scale but wineries with a capacity of 30,000 to 50,000 liters can be viable. A huge amount of marketing efforts are required since the concept is new.

MJ: Which different fruits have the Indian wine producers experimented with for making wine? Mention your take on the usage of Kiwi fruit for producing wine.

AP: Pineapple and Strawberry are currently produced by us at Rhythm winery. Lychee wine is manufactured by Lucca winery in Haryana. Dapoli Krishi Vidyapeeth,(Stateof Maharashtra, India) have worked on Kokum and Mango wines. Apple, Kiwi wines are produced in North and Eastern India.

MJ: How do you deal with competition?

AP: Suprisingly, Fruit wines are not being sold commercially by too many players in the wine market. We welcome competition; it always helps expand the market!

MJ: What is the current installed capacity for fruit wines in the market?

AP: Presently there are very few players in fruit wines. Rhythm winery is definitely the leading player in the Fruit Wine Market. In all, 300,000 to 500,000 liters of fruit wine is made annually.

MJ: How will fruit wines benefit fruit growers/wine producers/consumers?

AP: Presently due to average storage conditions huge amount of fruits are wasted. As per Food ministry, more than 70 % of fruits are wasted! Therefore, for those that grow strawberries, pineapples and kiwi supplying to fruit wine manufacturers like us will open up an excellent avenue for business in the processed foods and drink industry and offer more options than producing only jams, jellies, and preserves. Wine producers can plan production seasonally and can make the best use of their production capacity. Since fruit wines are easier and lighter to drink, introducing new consumers to wines will be easier to achieve.

MJ: How do you promote your fruit wines?

AP: By participating in wine festivals and trade fairs. Directly advertising wines is prohibited by Indian Excise Laws.

MJ: What expansion plans do you have outside of Maharashtra State?

AP: There is a 300 % import duty for goods sold between states in India, the Indian Grape Processing Board – I.G.P.B has also been appealing to reduce these taxes and improve trade opportunities.

MJ: After strawberry and pineapple wines what’s next?

AP: Kiwi Wine is next on the list. In order to support farmers who produce these crops and to aid local entrepreneurs who boost the local economy the government is keen to support ventures like ours. Kiwi is the fruit that we are currently experimenting with and the Himachal Pradesh Government has chosen our company to come up with viable fruit wines, we hope to soon offer them a few samples and finalise on one, they would supply us with the fruit which we will use to create and bottle our new kiwi variant.

MJ: Is there any export potential?

AP: Indian fruit wines if marketed properly will have a great scope in foreign countries, as these wines will have specific characters and fruits with an Indian origin.

MJ: Where else in the world are fruit wines made/consumed/popular?

AP: Apple wines is been made for centuries and very famous in the UK, France, and North America. Canada and Australia are leaders in fruit wines and have successfully marketed their wines internationally. Some states in the USA like Florida, Texas are famous for their local fruit wines. Presently fruit wines have about 3 to 5% of market share in the overall wine market.

MJ: What is the shelf life of fruit wines?

AP: Ideally 2 years from bottling.

MJ: What are Differences in aging process and storage of the fruit wines vis-avis Grape Wines?

AP: Ageing of up to a year is sufficient. Storage principles are similar to other wines.

MJ: What is the advantage of using screw caps vs cork screws?

AP: Cork screws are used to create complex bouquets. Fruit wines can get tainted with poor quality corks.

MJ: What is the advantage of using screw caps vs cork screws?

MJ: If one has to buy your wines in Pune and Mumbai where are they retailing?

AP: In Pune, our wines retail with reputable retailers like Dorabjees, Ozone, and are on the menu at restaurants at Liquid Hut Restaurant, Barbecue Nation, Oasis, P.Y.C Gymkhana.

In Mumbai, we have just started out and are making our fruit wines available in areas like Bandra, Andheri, and South Mumbai.

MJ: Any benefits linked to the consumption of fruit wines as Red Wine consumption is linked to several health benefits.

AP: Amongst the known Health benefits of pineapple and strawberry wines some are:

Pineapple contains bromelain and beta–carotene which improves digestion, lowers the risk of macular degeneration, improves the quality of vision.
Strawberries are packed with Vitamins & Antioxidants which help increases immunity to bad cholesterol and are thus beneficial towards maintaining a healthier heart.

It was early evening by then, the slanting sun rays streaming into the terrace room converted into a study, were playing peek-a-boo with the few dozen mangoes which are lying face down on the floor to ripen.

There was a pause as I sipped on my tea and made doodles on my notepad. My very polite host looked around and handed me a bottle of Pineapple Wine, I politely declined but he was rather persistent. On my way home, making a mental note to stop procrastinating and I promised myself to start doing all the things that I have filed away in the recesses of mind as well ‘’to be done some time, in the future’’. After all, hasn’t this passionate entrepreneur proved that if you have a Dream you must act on it… Yes, dreams really do come true… that bottle in my cloth satchel clinking against my bunch keys was proof.

Check out the Rhythm Wines website:http://rhythmwinery.com/, Connect with them on their Facebook page

Wine tasting on a frosty cold evening…a heart warmer

May 30, 2013 by manjirichitnis Leave a Comment

What better way to begin penning down this blog post than sip on a nice red and watch ‘The Mary Berry Story” on telly ?! I am warm and the house is toasty….but when I was rushing to go for my first ever wine tasting , London was enveloped in a blanket of snow, steadily heavier in it’s flow, it was my first ever snowfall experience…couple that with the late hour ,my hands going totally numb and my cell battery dying , it was well,what I’d like to call a recipe for disaster !Thanks to a warm hearted couple on their evening stroll I managed to finally find the venue, it was fairly easy to find but somehow looking for an address scrawled on a soggy bit of paper on cold winter evening is not fun!

So in the basement of a massive storage company in a cosy tasting room was a massive neatly arranged table , most the people attending had arrived. Emma Dawson, the wines and spirits buyer of M&S, was all set to make a presentation on East Mediterranean Wines. On my right was a vibrant young lady – Josie, who was such a pleasure to talk to , she particularly enjoyed reading through my notes , I hope to share most interesting snippets in this blog though not the entire sheet for fear of boring all of you ..and hey no excel sheets and tables in a food blog ! Well unless they involve weights and measures , then I shall be able to sneak in such things as scary calculations .

Umm coming back to the lovely people , there was this handsome couple sitting across the table , the lady salt pepper hair and so very polite , her companion a dapper gentleman ,I did like chatting with them , yes , they are a made for each other kind of couple and good to talk to…umm

The cheese ,olives and select meats and small eats on the table seemed so tantalizing… …I was a bit hungry but more so quite eager to sip on some exotic wines!

We started with the White wines, six of them, all tempting us with their beautiful aromas. I loved the Quercus Pinot Grigio from Slovenia, light in appearance, felt silky smooth, and fruity on the palate and I really think it would pair well with a white fish done served with tangy green chutney, Ummm. The white wine from Greece called Atlantis Santorini would pair amazingly well with a Bengali Bhetki (Indian River fish, Asian Sea Bass )and some steamed white rice, it seemed to explode with the zing of lime on my palate and on the nose, it felt fresh, airy like free-fall backwards on a meadow on a huge heap of hay!

Now the much awaited red’s made an entrance – ta ra ra pum pum 😉

After we had tasted all 6 we had a show of hands to vote for the crowd’s fav Red and Lebanese Cadet de Ka (Cabernet Sauvignon, Merlot, Syrah) was top of the pops, I’d say on the nose it was deep, dark, mysterious – almost like a woman with a secret and passionate lover, even took me into a well-stocked spice cabinet with a thick teak wood door, imagine Nigella cooking up a posh steak or a rack of lamb with fancy sauces, food porn, oh yes, well this is wine porn if there is any such thing!

The Greek wine Red on Black Agiorgitiko from Nemea, Greece hits the palate and makes it jiggle like a belly dancer oh yeah, fruity and with a great depth of flavour. The Croatian, Pilato Malvasia Istarski would pair nicely with a rich dark brown sauce and meat, on the nose it sort of feels like a first date, a romantic on, maybe at the village fair. The 150-year-old Chateau Ksara Clos St Alphonse from Lebanon is to be served at a family get-together, a celebration, one befitting such a lovely fruity wine with a hidden surprise – notes of spice and chocolate.

We were all really happy by now, no not tipsy, no sir! So do not blame it on the twelve wines though;) the whole atmosphere was light, it was snowing heavier, the room was cosy, the conversation was fun and Emma had managed to take us on a virtual tour through Slovenia, Greece, Croatia, Turkey and Lebanon so effortlessly so it may seem. I had always wondered what a wine tasting would be like, I imagined a massive room with wine barrels all around, floor to ceiling wine bottles displayed along the walls, a massive room that smells of cheese and well wine, rich mature full bodies Wine, some chairs around a sturdy old well used mammoth of a table, lots of wine glasses, several varieties of grapes, cheese…lots of cheese, some pretty table napkins, the sound of laughter n the clinking of glasses … let us just say that thanks to Emma’s excellent selection of Wines and Jimmy Smith from West London Wine Schools excellent arrangement at the cosy tasting room,it was a perfect ”first wine tasting do” to be at, and yes thanks to Josie as well, you made me smile – a lot. And yes the kind couple whose name I didn’t get who took the bus ride with me, it would have been quite spooky waiting for the bus all alone and I was glad for the company.

Aahh…now to use that discount voucher and procure some wine bottles from M&S..whilst I am at it .. why not pour myself some red and sip it while I upload these snaps and fix some dinner…it’s chicken peri peri by the way with gluten free,wheat free bread, but ..more on that later , now for some late evening relaxing at home ,Good Night Folks in this part of the world .

(Well that’s one blog post that’s out of my drafts folder, better late than never I say! Since most of it was written in Jan this year it has lots of winter references, well Summer isn’t really here is it ?! grumble, grumble)

England’s largest Vineyard – Denbie’s Wine Estate, Dorking, Surrey

February 29, 2012 by manjirichitnis 8 Comments

It’s was my parent’s first weekend at our flat in London and we wanted them to see someplace really nice. Having visited London many times earlier they had done the usual touristy places and were not too upbeat on going into the crowded central line all the way to Central London. So hubby came up with an awesome idea, to explore Surrey. So after an early breakfast, we made our way by overground rail to Dorking and walked across lovely tree-lined roads to get to Denbies Vineyard.

The air was cool and crips, it was bright, sunny and the sky looked heavenly. Even my mother’s heavily arthritic and painfull knees didn’t see, to mind the trudge upto the main entrance as most other visitors whizzed past in their cars.

My dad was smiling and racing ahead with hubby while mother and me trailed somewhere behind admiring the mountains in the background.

The grapes seemed to tempt us as we walked alng the way ,testing our self control, ummmm,ofcourse we DID not take anyyy! Though I wish we had 😉

The neatly lined,seemingly never ending rows of grape vines balanced on their equally fragile looking support structures seemed to create a horizon of sorts, there are only a handfull of employees who work in the vineyard which is the largest in England and they manage this enterprise beautifully I must say.

I saw this beautiful couple, much in love perched on a ledge cooing away secret nothings into each others ears so to speak, they looked so cute I just had to take a picture, thankfully they obliged.

After a long lovely walk we saw the roadsign telling us that we had reached our destination, an exciting day out was about to begin , I couldn’t help but wonder if we would get any free wine for sampling ,after all , a long walk through a vineyard on a weekend and a very parched throat for company I am sure it wouldn’t hurt to gulp down some free wine .

Unfortunately no free wine or wine tasting was to come our way as we had reached after all the wine tours had been booked for the day, yes ,it is a really popular destination ,it was late summer ,autummn almost actually ,September 2011 it was,so feeling terribly dejected we were about to resign to our fate when we were informed by the smiling receptionist that there was a tour of the vineyard in the jeep that we could do , so I heaved a sigh of relief as I saw the smile back on my mothers face . Ater all I didn’t want to ruin their very first weekend with us.

We still had about an hour on hand before the tour was to begin so we decided to explore our surroundings.On the topmost floor is a rather beautiful restaurant to be explored when you want to loosen your purse strings and splurge .There was a small area where a potrait club was exhibiting some stunning paintings , I managed to get some postcard size prints of the originals and so did my mum.

Some of the artists were really good with themes ramging from countryside scenary to pets and wildlife.

Then we walked back down to an amazing gift shop which was crammed ceiling to floor with the most amazing gift items from post cards and the expected wine bottles to tea sets, cake stands ,home made jellies and preserves and many, many more extreemly tempting products ,I got myself a scented soap…sighhhh !

By then my husband managed to tear me and my mum away from the shop, my dad had started to grow this extreemly serious expression bordering on a mixture of impatience ,slight anger and a sarcastic smirk which seemed to say”baah women and shopping” , I took the hint and scampered out to check on our mode of transport for the tour and this is what I saw 🙂

Whilst we waited for the tour guide cum driver to arrive, I amused myself by taking some more pics , there were some brillant potted flowering plants and some lvelky banter of a large group of women apparently a “HEN PARTY” part of a day long Bachelorette party ,what fun !

Just when the small cowd beginning to get impatient that the lively ,energetic and extreemly well informed guide arrived and ensured we were all seated properly,rattled off some basic safety instructions and we took off on what was to be a tour with breathtakingly spectaluar views and laods of snippets of local history and ofcourse tons of information of how the grapes are grown, the types of grape varities grown, how popular the wine is and history about the owners of the land and the vineyard both past and present . I shall leave these details out as it would be a kill joy for those that want to go do the tour and mostly because since I had been there months ago most of it had been wiped off from the slate in my mind, strange though because even now if I close my eyes and imagine the tour guides voice I can sort of do most of the tours and see the same things as I have photographed in my mind’s ,it’s quite refreshing doing that especially on a dull winter evening . It’s early March and cant really call this Winter but heck it isn’t getting warmer yet is it now ?

This is the first picture I took while in the jeep train as I like to call it .What clear skies I say, beautiful !

And thus here we were a group of strangers on a fine Autummn day about to have a shared experience of delightfull visual impact and create a pleasant memory that will last for a long time to come!

We stopped at a spot high up on the hill we were on and I got the perfect photo opportunity I’d been waiting for …

Further ahead we came to a plateau like area where part of the massive old house inhabited by the original owners used to stand , some tiny portion has been resurected and is still in use , and by tiny I mean massive for us urabn folks living in matchbox houses , this is like 4 bog country houses put together but tiny in contrast to what used to be a grand residence of the yesteryears.

That’s our cheerfull guide holding some images of original plans of the structures back then , there was small quiz and I got a chocolate for getting some answers correct Yipeeeee !!!

Then I just took few snaps before the tour came to an end. Here they are :

After that tour we walked over to a rather quaint Kitchen Garden Centre in the premises.It has the most wonderfull things to add to ones garden and ofcourse a large amount of saplings,wind chimes,garden ornaments,pots and plants and an area selling cold sandwiches for famished souls as well,which can be consumed sitting at one of the wodden tree stump table and stools. It is a delight to stroll around the place and see the colourfull display of flora mixed with artistic and stylish garden ornaments.

By the time we were done with our stroll , it was time to adress the serious hunger pangs we all were having.

Surrey is beautiful there is so much to explore in the county, some off beat places, great places to trek or simply walk and ofcourse a vineyard to visit.

Aren’t the hedgehogs adorable 🙂 ?

Are you thinking of booking yourself in for a wine-tasting? Then you definitely check out my post about my visit to a wine tasting ‘school’ in London here. And if you are going to be in Amsterdam then definitely check out this great wine and cheese tasting experience which my husband and I were invited to and enjoyed thoroughly.

I love planning day trips and outdoor activities apart from our family holidays and trips abroad. If you are looking for travel inspiration do have a look at my other blog posts:

When I was in India, I went eco-camping with my girfriends to a beautiful hill-station called Lonavla, read all about it here:

Eco-camping in Panchgani

Also, if you are looking for some great camping trips when heading out with your family in the U.K do check out this blog post by blogger Collette

Let me know your thoughts in my comments section. It can be anything right from sharing your own experiences at Denbie’s Vineyard or about your travek wishlist. I also want to hear from you about what would you like to read about next on my blog? I love hearing from my readers!

Interview with Pune’s leading Fruit Wine Manufacturer

England’s largest Vineyard – Denbie’s Wine Estate, Dorking, Surrey

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